Twitter account
Real Simple (@Real_Simple) is on Twitter, and it looks like they've been on the site for quite awhile now. The magazine does a great job branding themselves and distinguishing their brand from others. The colors are always consistent, the design is always beautifully done. Nothing is over-the-top or loud.
Right now, Real Simple has 171,804 followers on Twitter and 2, 243 tweets. The amount of tweets compares to what Vox Magazine has at 2, 590 tweets. Real Simple's twitter presence is there. They don't spam people's accounts, but they balance their content promotion with their ability to engage with the community. It's a brilliant plan and by the looks of the tweets it seems to be working.
Tweets with the community.
On top of their magazine twitter presence, Real Simple also holds accounts for their food (@RealSimpleFood) and special offers (@RS_Offers). The other two accounts don't get as much play as the main twitter account, which is understandable because there won't always be as many food tips or offers for the readers. Overall, I think Real Simple has their Twitter presence down pretty well. At least from what I've seen today.
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